Fyre Fest Organizer Billy McFarland Teases New Event In TikTok Video And Conducts A Scavenger Hunt

Eight months after his release from prison, Fyre Fest co-founder Billy McFarland is back in the limelight. The 30-year-old posted a video on TikTok on Oct. 24, announcing his return and a secret project he’s cooking up to make amends with the public.

@pyrtbilly

So TikTok deleted my first post… Let’s try this again

♬ I Can Do Anything / Finale – Christopher Lennertz

In the video, McFarland stands in front of a whiteboard with the well-known “f**k around, find out” graph chart drawn while holding a dry-erase marker.

“Hey, guys, it’s Billy McFarland,” he said in the video. “As you might know, I f’ed around. And because of that, I definitely found out. Obviously, I’ve had a little bit too much time to think about this. But I do feel like the moment is right to start making this up to everybody.”

McFarland fips the whiteboard to the opposite side, showing a drawn-over map that doesn’t clarify what he’s babbling about.

“You might’ve guessed, but I’m working on something,” he said while making scribbles on the map. “This time, it’s a little crazier but a whole lot bigger than anything I’ve ever tried before. I promise I’m going to tell you everything in November. But before we get there, there’s one thing you need to know now. This time, everybody’s invited.”

He rips the paper mat from the whiteboard, and a censor filter covers up something written on the board. In the TikTok video’s caption, McFarland claimed that TikTok deleted the original video before he posted the one that’s on his account. A YouTuber posted the original video to his channel, which revealed that a phone number was written under the map.

Those who texted the number received a “Welcome to the Treasure Hunt” text and were instructed to click a provided link to add their contact info. Once the contact info and (optional) social media handles are inputted, a message appears stating to be on the lookout for the first clue. The first clue led people to a YouTube video showing a bunch of sharks and a bottle at the bottom of the ocean.

A week ago, McFarland posted a video containing more information about the scavenger hunt. According to the organizer, 99 empty liquor bottles will be placed worldwide. Players need one of the bottles to begin the scavenger hunt. Each bottle comes with its own “unique” clue and treasure. The first bottle was placed in New York, and McFarland told his viewers they had 48 hours to find it.

@pyrtbilly

❌ marks the spot 🏴‍☠️

♬ Smoked out Phonk – TREVASPURA

The video then cuts to what McFarland was doing at the beginning of the video, which was spray painting “dirty Billy” on a set of stairs outside an establishment. A video after the instructional treasure hunt video showed two people being congratulated by McFarland on finding a bottle and gifted a weekend in the Bahamas.

@pyrtbilly

❌ marks the spot 🏴‍☠️

♬ Smoked out Phonk – TREVASPURA

So far, there’s no further information about the scavenger hunt, like who else is participating and if someone else found a bottle. However, the games are just beginning.

While the game may seem fun, we’d recommend parents of children under 18 be involved for safety concerns.