ON_1 has released his first single and simultaneously debuted his label ON_S1TE with “PLUR,” made with Starli and now available for streaming on all platforms. Transcending genre barriers, “PLUR” blends bass house, techno and acid rave into one mesmerizing track, pumping a steady beat and generating a dancing movement wherever it’s played. With ON_1 inspired by the 90’s rave scene and the velvet underground, these influences are clearly heard in his production with a fresh spin crafted by the artist.
Speaking on “PLUR” and working with Starli, ON_1 delved into his inspirations for the track, saying,
“As a producer who has experienced significant cultural shifts in the electronic dance music community and across the world over the last few years, I saw an avenue to produce PLUR in collaboration with Starli to counter the ever-growing stigmas surrounding the rave scene and remind everyone of the driving forces that cultivated our love for the scene from the early beginning. PLUR speaks to the whole- it’s a way of being, a practice, and a beat that we all can collectively dance to. United, we’ve experienced so many positive movements & evolutions in the edm world, and we’re excited to revisit and shine light on the manifesto that bonded and unified us all back in the Storm Rave era. The new wave era is upon us and we definitely feel a shift in the atmosphere brewing. See you all on the dance floor.”
Starli also spoke on “PLUR,” saying,
“PLUR isn’t typical in any part of its creational form. It wasn’t written down. It wasn’t drafted nor edited. In its pure rawness, it was a message that came to me that I felt the world needed to hear and was brought to life in partnership with ON_1. In its expression, PLUR is the greater message of divine union, alignment, and the result of combined energy and frequencies in motion. Coming together through music to share something wonderful and revolutionary is our common ground and the home in our hearts. That’s what this message is about and represents: the power of peace, love, unity and respect and the magic it holds in all of us.”
With support on his tracks from artists such as Dr. Fresch, BIJOU, Nostalgix and more, ON_1’s tracks are certainly familiar to in tune listeners in the scene. With a tour on the horizon and more tracks to come on his label, ON_1 will be seeking to reignite the early rave culture that he enjoyed and bring it back to its heyday. Acid rave will certainly be making a comeback, and one can currently enjoy its resurgence with “PLUR” now.
Featured image: Beatport