On March 18, independent artist, singer, and songwriter frau released her new single, “red shift.” This single is preceded by “wait for me” and “i don’t know,” both of which are strong anthemic representations of the artist’s “dream electro-pop” aesthetic.
“red shift” is a dreamy, wavy-sounding single. Featuring an almost-vaporwave sound, including layered synths and an echoing chambered set of vocals, frau’s melody is infectious and bright, contrasting heavily with the wandering, dark-confusion of the lyrics. The lyrics repeat, as if in a meditation track set against a dance-y neon pop backdrop, to “close your eyes,” as if floundering for purchase in an otherwise picturesque relationship. The contrast is not only harrowing, but beautifully rendered both musically and literally through the dualism of the song.
Based out of Nashville, Tennessee, frau has been giving her one-hundred-percent into every creative project she’s a part in, as vocalist, producer, songwriter, make-up artist, stylist, and creative director. Frau personally sees herself as “a jack-ass of all trades.” Sonically, her influences include Caroline Polachek, Lorde, Charli XCX, Bjork, and Frank Ocean, which can be discerned by listening to today’s rich new single. By default, this collective influence also allows frau to pump out an experimental electro-pop landscape and kaleidoscope of new sound. By emulating her various influences, Frau delivers infectious melody and dance-ability.
Frau has been energetically active in the past year or so, releasing “boppable” beat after beat with “pipeb0mb,” “we were,” and “apnea ft. Joe Zempel,” both tracks appearing in her debut EP, A_/Ww. “Twisted,” one of her earliest singles released in 2019, saw a bombastic rise in listeners for the indie artist, boasting over 2k streams on Spotify alone. Frau surely has more to offer in this coming year, so stay tuned on her website to catch all the latest this dance-floor star has to offer.