Poppy shines once again with her newly released track. Her new single ‘New Way Out’ just dropped via Sumerian Records. If you haven’t listened to it, you’re missing out. It’s a rollercoaster of rock and industrial pop that you won’t want to miss.
Imagine if Metal, Madonna, and Britney Spears had a musical love child- that’s ‘New Way Out’ for you. Poppy‘s vocals are the star of the show, seamlessly shifting from crystal-clear melodies to raw, passionate screams.
Check out the music video here!
The song sends a message about self-growth and resilience. The lyrics hit hard: “Cause they push to pull me down, and I’m forced to face who I’ve become. The silence screens so loud, I caught myself before the bottom.” These lines scream (literary and figuratively) about facing your demons and finding the strength to pull yourself back from the brink. It’s an anthem for anyone who’s ever felt like they are teetering on the edge. The raw emotion in Poppy’s delivery, as a result, makes these words resonate even more. If anyone can turn a simple chorus into a battle cry for personal redemption, it’s Poppy.
Additionally, this is easily one of Poppy’s heaviest songs yet. Produced by Jordan Fish, ‘New Way Out’ is the first glimpse of new music from Poppy since 2023. Fish’s influence brings a gritty and industrial edge to the track. The fusion of Fish’s production skills with Poppy’s unique style results in a sound that is both familiar and groundbreaking.
Fish’s involvement isn’t just a footnote; it’s a game-changer. With the layers of complexity and intensity, Fish elevates the track beyond a typical pop-rock feel. His touch is evident in the song’s pulsating beats and electronic synths.
A Year of Explosive Collaborations
2024 has been a whirlwind year for Poppy. She kicked things off by taking charge of Bad Omens ‘V.A.N.’ with her haunting vocals and joined them on their European “Concrete Forever” tour. After returning stateside, she hit the road with Avenged Sevenfold. Leaning heavily into her rock influences, she shocked fans by collaborating with hardcore band, Knocked Loose. The chart-topping track, ‘Suffocate’ highlights her ever-evolving music style.
Her collaborations show her ability to meld her sound with those of other artists, creating unique and memorable tracks. Whether she’s exploring dark themes or delivering high-energy rock anthems, Poppy always delivers. She’s not afraid to take risks, and it’s this fearless approach that sets her apart in this industry.
More Than Just a Phase
What’s truly fascinating about Poppy is her constant evolution. She’s an artist who refuses to be boxed in. From her early days with bubblegum pop vibes to her current phase of industrial rock, Poppy has shown she’s capable of mastering any genre. Each phase of her career has been marked by bold artistic choices and a willingness to push boundaries.
This evolution isn’t just about changing her sound; it’s about growth and self-discovery. ‘New Way Out’ seals this journey perfectly. It’s a song about finding new paths and reinventing oneself, themes that are central to Poppy’s career.
‘New Way Out’ is more than just a new single – it’s a statement. Poppy is here to busy boundaries, break molds, and redefine what it means to be a modern rock star. And we are so here for it. If you haven’t jumped on the Poppy bandwagon yet, now’s the perfect time.
Poppy is going back on tour this summer, so don’t miss your chance to catch an electrifying live performance.