New York rapper and A$AP mob member Ferg has shared his first new music in over a year with the new single “Green Juice,” produced by legendary hitmakers the Neptunes and featuring Neptune Pharrell Williams.
The song comes with a new music video directed by Valentin and produced by Theo. The video sees Ferg rapping around green lasers and futuristic tech in a matrix-like computer-generated New York neighborhood. Ferg’s body, and those around repeatedly glitch and disintegrate like a hologram, as does the environment around them. There is also a special limited-time weekend giveaway of the titular juice through Uber Eats and Pressed Juicery available in New York and LA with a special buy-one-get-one-free offer. Each purchase also counts as an entry into a signed merch giveaway.
The Harlem rapper recently signed a management contract with fellow New York rap mogul Jay Z’s Roc Nation company, which also manages the likes of Rihanna, LaMelo Ball, and Lil Uzi Vert. Ferg celebrated the release of his new single with a performance at the city’s iconic Rolling Loud music festival on Saturday, October 30th, which was live-streamed on YouTube.
In September of last year, Ferg dropped the mixtape Floor Seats II featuring NBA legend Dennis Rodman, among others. The record launched his highest-charting hit to date, “Move Ya Hips” featuring Nicki Minaj and MadeinTYO, which peaked at #19 on the Billboard Hot 100. He has also cultivated numerous relationships with distinguished brands from across the world of luxury capitalism. Ferg created a cocktail in a partnership with Hennessy, released a bike and other merch with BMX, designed a fashion line with Adidas, and became the first male rapper to be a spokesman for Tiffany & Co.
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