True Entertainment Events has spent the last decade growing its annual, grassroots camping festival Off The Grid Campout. Now, they are beginning a new era with the launch of their management division, True Management.
The idea was spearheaded by the company’s founder Mikey Made made, whose goal is to provide an alternative to the industry’s standard form of management to provide a stronger community as a conduit for artists to find their perfect team. Made said that True Management is a step towards taking True Entertainment Events to the next level.
It’s long been a dream of mine to support the most talented and dedicated artists out there, while helping bring the freshest new dance music to our community and the world at large!
Mikey Made
Along with the launch of this new company, melodic techno artist Robot Sunrise has been announced as True Management’s first client. Not only that, a remix of the artists track “London Public Wifi” was released in collaboration with Robbie Rivera, the second collaboration between these two artists in 2024.
The track plays with sonic tension through its combination of Robat Sunrise’s cinematic techno style and Rivera’s signature bounce. A pounding four-on-the-floor kick sets a foundation for light, ethereal synths. Rising snares that would normally precede a bass drop are brought back down to the dreamy atmosphere that the synths have created. There are countless moments when listeners expect a bass drop given the sonic patterns of the techno genre, patterns with Robot Sunrise and Rivera are quick to exploit to create a cleverly engaging listening experience.
Robot Sunrise wrote the original version of the track on a plane from LA to London with nothing but a small midi keyboard and a laptop. He said that he was inspired by the sounds of the engines and electronics that filled the airplane.
It reminded me of the relentless tech, data and machinery that are pushing at us 24/7, dominating our lives. This track represents a call to break free from circumstances forced upon you in life. Create your own energy – a world you can thrive in. With the remix, Robbie Rivera took it all to the next level.
Robot Sunrise
It’s a smart creative decision to represent this ideology through the track’s composition. By playing with our tour sonic expectations, Rivera and Robot Sunrising are able to represent both the monotony of our everyday lives dominated by technology and attempts made to break free from them.
“London Public WiFi (Robbie Rivera Remix)” is available for streaming now. Make sure you give it a listen and stay tuned from more to come from Robot Sunrise and the rest of True Management.